Lynn Library

Here, we share updates from our work at Lynn – from announcements, award wins to case studies of how we effectively use behavioural science and misinformation strategy to create and implement campaigns that improve and save lives.

Day: April 1, 2021

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Lynn Digital Campaign recognised by PRCA’s coveted Digital Awards 2021

Lynn PR’s behavioural science approach to communications has been recognised as sector-leading, earning the coveted Best Use of Reporting and Measurement in a Campaign at the national PRCA Digital Awards 2021 for our #FreeYourMind campaign. This category looks to highlight innovative measurement and reporting of a digital campaign delivered in 2020.

What is the anchoring effect?

The anchoring effect is our tendency to use the first piece of information we come across, or the first piece of information presented to us, when making a decision.

Lynn Library

Day: April 1, 2021

What is the anchoring effect?

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