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Lynn Library

Here, we share updates from our work at Lynn – from announcements, award wins to case studies of how we effectively use behavioural science and misinformation strategy to create and implement campaigns that improve and save lives.

Category: insights

Trusting the messengers

Building trust amidst public health misinformation Where do we, as humans, go for information? As evidence tells us, the answer is trusted sources. Namely, our

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Preying on vulnerabilities

Why vaccines are so prone to misinformation Herd immunity is in trouble. As World Immunisation Week acknowledges, global vaccination coverage has seen the largest continuous

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articles

2022, The year that was.

Looking back, what are your thoughts on 2022 and its ‘misinformed’ months? We all heard and discussed how the allegedly rigged French elections undermined public

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