fbpx

Lynn Library

Here, we share updates from our work at Lynn – from announcements, award wins to case studies of how we effectively use behavioural science and misinformation strategy to create and implement campaigns that improve and save lives.

Browse articles

Search
Close this search box.

The BS Monitor Behavioural Science report 2023 Download the report for FREE now. The BS (Behavioural Science) Monitor 2023 Behavioural science is Comms’ and PR’s …

● Who are you? Since starting a PhD, this is a slightly harder question to answer! In doing a PhD, I suppose I’m a researcher. …

Two years ago, in September 2021, at Lynn we launched The Misinformation Cell – the UK’s first dedicated commercial anti-mis/disinformation service for PR and Communications.  …

Conspiracy theory, clickbait, hoax… the language that surrounds misinformation is at once confusing as it is complex. What unites all these terms however is the …

A psychology researcher and Lecturer at the University of Sheffield. Also a nature lover and trail/fell runner. I did a degree in psychology which included …

I am a behavioural science consultant, former head of behavioural science at the UK Government‘s Cabinet Office.   I think the right question is how did …

Who are you? Alan Tapp, Professor of Social Marketing. A Welshman with an English accent. How did you get into Behavioural Science? By accident. I …

Two of the world’s most awarded and recognised communication agencies announce a strategic alliance to leverage the best of behavioural science with world-class strategy and …

Sophie Howe writes on misinformation, climate denialism and how politicians can instigate change in this daunting day and age. On the back of  soaring temperatures, …

Why going up against conspiracy spreaders isn’t always in your business’ best interests. As the dangerous impact of disinformation continues to grow, a chorus of …

Thank you & enjoy. the bs monitor 2023 Grab the free report here… click to download

The BS Monitor Behavioural Science report 2023 Download the report for FREE now… The BS (Behavioural Science) Monitor 2023 Behavioural science is Comms’ and PR’s …

Building trust amidst public health misinformation Where do we, as humans, go for information? As evidence tells us, the answer is trusted sources. Namely, our …

How one cartoon holds the key to building your misinformation strategy. By now, many of us are aware of the threats that Artificial Intelligence may …

Today (16 May 2023), Sophie Howe was announced as a Global Strategic Partner of Cardiff based Lynn Group. Behavioural science communications consultancy Lynn Group, headquartered …

Let’s make your vision a reality!

Want to discuss my work or a challenge you’re facing?  Leave your details and I’ll get back to you