Lynn has appointed Stephen Waddington as a Non-Executive Director as the agency continues to grow. The PR Week New Agency to Watch and PRCA DARE New Consultancy of the Year aims to diversify its client portfolio and grow the team to ten by the end of the year.
As a leading agency delivering data-driven strategic communications and behavioural science, Lynn has picked up several new clients over the past few months across public health, tourism, road safety, housing and local government.
Waddington’s appointment caps off a whirlwind year for Lynn. It has already delivered several successful campaigns and projects for the NHS in London, Bristol and Wales, The Royal Society for the Prevention of Accidents (RoSPA), and Mid Wales Tourism over the past 10 months.
The agency has also invested in several new positions including a Senior Account Director and Head of Business Development. It has also added several specialists to its associate roster to support campaign execution.
Waddington’s appointment to the management board will support the agency as it targets its next phase of growth. With a proven track record in growing and scaling agencies, Waddington will support the Lynn PR management team with planning, strategic decision making and execution.
Lynn CEO Shayoni Lynn FCIPR CMPRCA said: “At Lynn, we’re bold, innovative and strong. Every single team member believes in the value of strategy and insights, and measurable results, and we pride ourselves on our partnerships with clients working towards delivering campaigns and projects that make a real difference to people’s lives”.
I am delighted to welcome Stephen to the Lynn team today. His advocacy of strategic communications and public relations is aligned to our own values, and I am excited to see what we can achieve together working as part of the Lynn team.SHAYONI LYNN FCIPR CMPRCA, CEO
On his appointment, Stephen said: “Lynn is a brilliant example of agency innovation in public relations emerging from COVID-19. It has spotted a strong emerging opportunity to shift the application of behavioural science from the public sector to mainstream marketing and public engagement.
“The agency’s proposition is built on a rock-solid combination of theory and practice and its execution for clients is world class. Its growth from zero to a team of six in less than a year speaks for itself. I’m delighted to join Shayoni Lynn and the management team to help deliver the agency’s ambitious plans,” he added.
Lynn is a brilliant example of agency innovation in public relations emerging from COVID-19. It has spotted a strong emerging opportunity to shift the application of behavioural science from the public sector to mainstream marketing and public engagement.STEPHEN WADDINGTON, NON-EXECUTIVE DIRECTOR
This article was written by Shayoni Lynn, CEO at Lynn.